At Adacta we are known for innovative solutions, a results-oriented mindset, and a flexible workplace. We are looking for a Product Marketing Manager to join our growing marketing team reporting to the CMO and playing a key role in our marketing strategy.

Once you’re here, you will

Be responsible for driving go-to-market activities, competitive intelligence, messaging, and positioning of our products.

In addition to the marketing team, you will regularly collaborate with product managers and sales channels; it’s a balancing act that requires strong diplomatic skills, including knowing when to push back and when to dive in.

General responsibilities and activities: 

• Conduct research to understand industry trends and customer needs.
• Develop product positioning and messaging highlighting key features and capabilities that resonate with target audiences.
• Design and execute a GTM strategy for launches, collaborating with product and sales to ensure smooth rollout and adoption.
• Equip the business development team with tools like presentations, demos, and case studies.
• Work with product management, R&D, and marketing to align development with market needs and incorporate customer feedback.
• Lead multi-channel marketing campaigns to drive awareness and leads.
• Act as a product expert at events, working with customers and analysts to showcase Adacta’s leadership and insights.
• Gather insights to ensure Adacta’s products address industry challenges, informing the product roadmap.
• Oversee the development of educational content (white papers, case studies) to highlight Adacta’s expertise and solutions.

Who are we looking for?

If you have some of the following skills and features - understanding our users' psychology and enjoying solving complex problems, if you are passionate about researching customer needs and developing great communication strategies to answer them, we have the perfect job for you!

Qualifications that we expect:

• Experience in the role of; Product Marketing Manager, Business Analysts, or Insurance Technology specialist.
• Experience with Insurance Software.
• Ability to grasp and present our product’s value proposition in a way that resonates and clearly articulates how we solve our buyers’ problems.
• Strong communication skills, presentation, and leadership skills.
• Excellent organizational and time management skills.
• Attention to detail and eye for quality.
• Sharp analytical and problem-solving skills.
• Research skills.
• MA in Marketing, Communications, or similar relevant field.

What we offer

By joining us, you will join one of our learning environments focused on testing and experimentation.

Here are some of the highlights:

• Competitive compensation which will depend on your own experience
• The opportunity to share your knowledge with the rest of the team as well as young colleagues
• All the latest tech you need
• Skip the commute and work from home - we have a hybrid work model in place
• Start the day properly with fresh fruit
• Stay refreshed: get juice, bubbly drinks, tea, coffee
• Keep your inner child alive with our game room and bikes; we hold monthly game challenges and much more
• Modern offices with a great view and free parking

Find a career path. Not just a job.

Sounds good? If you want to learn more Send us your application online and we’ll get back to you soon.

MARKETING SPECIALIST (M/Ž)
Zaželene so izkušnje s prodajo, trženjem ali analitiko. Sklenitev delovnega razmerja nudimo za nedoločen delovni čas s šestmesečnim poskusnim delom v podjetju ADACTA d.o.o., Ljubljana. Razpis velja za delovno mesto v Ljubljani. Rok prijave do 30.11.2024.